Resume

Work Experience

January 2025 - May 2025

Manage social media profiles by scheduling and creating engaging posts, stories, and short-form videos to increase engagement and brand awareness, resulting in 600+ follower growth across platforms.
Interact with followers by promptly responding to comments, messages, and customer inquiries to enhance customer relationships and build brand loyalty.
Monitor and analyze social media metrics using data from engagement rates, reach, and conversions to refine content strategies and drive store traffic.
Coordinate events around Madison by collaborating with small businesses and other professionals to drive business growth and strengthen relationships.

May 2022 - Present

Engage with hundreds of tourists daily, providing exceptional customer service and addressing their needs accordingly.
Adapt and customize tours to ensure an enjoyable experience for guests.
Demonstrate enthusiasm and professionalism in all interactions by being transparent when comments, questions, or concerns are brought to my attention.
Acquire and retain comprehensive knowledge and history about the Wisconsin River, conveying it to guests to enhance their experience.
Communicate with 200+ guests via public speaking and private interactions.
Collaborate with other coworkers about locations, directions, and proper procedures to ensure the safety of the crew and passengers.

2022 - 2026

Bachelor of Science in Consumer Behavior and Marketplace Studies

Certificates: Entrepreneurship, Digital Studies, and Digital Media Analytics

Soft Skills: Written and Verbal Communication, Teamwork and Collaboration, Leadership, Public Speaking

Hard Skills: Adobe Creative Suite, Canva, Microsoft Excel/Word/PowerPoint, Mintel, Infegy, HubSpot.